Jiangsu Satellite TV has recently launched on the world's largest video website, YouTube, and has uploaded many program contents to YouTube.
Jiangsu Satellite TV has recently landed on the world's largest video website YouTube (for well-known reasons, domestic netizens cannot access it), and has uploaded many program contents to YouTube. In addition, Jiangsu Satellite TV also advertised its newly opened YouTube channel in its program "非诚勿扰" and included advertisements for the world's largest search engine, Google.
Jiangsu Satellite TV Lands on YouTube
It is reported that Jiangsu Satellite TV updates its YouTube channel programs very quickly. Taking "非诚勿扰" as an example, the program has already reached the episode of November 24. Clearly, Jiangsu Satellite TV's opening of a YouTube channel can enhance its viewership and influence in the Chinese-speaking community.
The Updating Speed of '非诚勿扰' is Very Fast
However, observant netizens noticed that Google’s advertisements were also included in the ads for "非诚勿扰". Jiangsu Satellite TV promoted its YouTube channel in "非诚勿扰" and encouraged users to use Google to search for YouTube, and then search for "非诚勿扰" to watch the latest episodes.
'非诚勿扰' Advertising Promoting Google
Regarding the practice of embedding Google ads in this advertisement, many netizens hold differing opinions. Some netizens expressed surprise at Jiangsu Satellite TV's promotion of Google in the ads, feeling that the combination was stiff and not well-matched, making it hard to accept. However, some netizens felt that there was nothing strange about it, stating that YouTube is part of Google, hence emphasizing Google and YouTube in the advertisement is understandable. Nonetheless, more netizens indicated that the advertising range for Jiangsu Satellite TV's YouTube channel is somewhat inappropriate, considering that most areas in the country cannot access YouTube; this advertisement would be better suited for overseas promotion.
Currently, in the backdrop of Microsoft and Apple vigorously promoting their own products and engaging in aggressive marketing wars, this advertisement by Jiangsu Satellite TV is undoubtedly highly beneficial for promoting Google.
